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Scholar-entrepreneur David Teece joins ±«Óãtv Muma College of Business
Teece will serve as Distinguished Scholar of Strategy and Innovation. He is a global authority and one of the most influential scholars in the field of strategy and innovation.
December 17, 2024Business News, Research and Innovation
The initiative will support Florida-based researchers and emerging entrepreneurs in transforming cutting-edge cybersecurity ideas into thriving businesses.
December 5, 2024Research and Innovation
±«Óãtv team wins social marketing award for transportation study on benefits of neuromarketing in enhancing consumer information - ±«Óãtv Health
That’s the focus of a multi-disciplinary study by ±«Óãtv’s College of Public Health (COPH), Center for Urban Transportation Research (CUTR) in the College of Engineering and Muma College of Business.
November 8, 2024Business News, Research and Innovation
±«Óãtv to accelerate innovation through new NSF designation - ±«Óãtv News
The ±«Óãtv has been selected as a partner in the newly funded $15 million National Science Foundation Southeast I-Corps Hub, an initiative that will advance innovation and entrepreneurship across the southeast.
November 4, 2024Business News, Research and Innovation
Empowering women in rural India through microentrepreneurship
A new ±«Óãtv co-authored study highlights how empowering rural women in India through microentrepreneurship leads to significant economic and social gains.
October 31, 2024Entrepreneurship, Research and Innovation
How new ±«Óãtv faculty research is expanding our understanding of hurricane impacts - ±«Óãtv News
In the days leading up to Hurricanes Helene and Milton, and in their wake, ±«Óãtv researchers have been sharing their expertise around the clock with news outlets across the country.
October 23, 2024Business News, Research and Innovation
±«Óãtv Supply Chain Innovation Lab tackles Tampa Bay region’s freight logistics
The new state transportation project builds upon an initial project that looked at truck staging needs for short-term parking in the Tampa Bay area.
September 13, 2024Business News, Research and Innovation
New study: How healthy food samples influence what you buy
Free samples at big box stores can range from fried snack foods to produce. But how does that correlate with what lands in your shopping cart?
September 13, 2024Business News, Research and Innovation
The study found that digital ordering platforms such as touchscreen kiosks, tabletop tablets and app-based delivery services significantly influence consumer behaviour.
July 25, 2024Business News, Research and Innovation
The study compared the cognitive effects of ordering food from a digital screen to traditional methods, such as printed menus.
July 25, 2024Business News, Research and Innovation
With the rise of food delivery apps like Swiggy and Zomato, India's urban population has embraced the convenience of ordering meals with just a few taps and getting them home-delivered.
July 24, 2024Business News, Research and Innovation
As restaurants increasingly embrace technology for placing food orders, a new ±«Óãtv study reveals that digital ordering platforms significantly influence consumer behavior, often leading to more indulgent food choices and increased spending.
July 23, 2024Business News, Research and Innovation